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79 Of 261: Hack Brand Awareness

261 advice brand culture team Dec 22, 2022
79 of 261 Banner

 

Your brand is 10% what you say it is 20% what other people tell you it is 70% how you show up and stand out.

Hack 99% of this equation when the team behind the brand believes in it. 

What is it that you want your team to believe?

What do you want to be top of mind for them when they show up?

—benj

 

(Sent out Monday, April 25, 2022)

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