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Your daily  leadership reminder.

In this free daily newsletter for founders and leaders who want to keep getting better, but forget all the great things they learn as they go (me too!). That's why I created an easy way to remind us of the practices and wisdom that matters most. Welcome to The 261. 

Through this short-and-sweet weekday message, you'll get:

  • intentional actions
  • tips from my experiences
  • words from those wiser than me
  • downloads and other free resources

Coming to your inbox every working day of the year (aka 261 days).

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hey, i’m benj

I’m a 10X founder. Business coach by day, youth lacrosse fanatic by night.

I’m a deep thinker. Quick to take action on ideas. And a huge fan of business builders like you.

I think in clear, concise ideas, mind maps, and bulleted lists.

That’s what you’ll get from me through the 261.

See you in your inbox.

Don't take our word for it...

See what some of our subscribers have to say about the 261!

“Your 261 is speaking to me today (it usually does, but this one stands out). These have been super valuable to me!

1. They make me feel 'normal' and not alone.

2. They often give actionable things to do.

3. They make me THINK.”


“Benj, I really needed to read what you mailed today. It was very impactful. Thank you for sending it!”


“A friend of ours just sent me an email saying this one made her cry. We enjoy discussing your emails… they pertain to business and they pertain to life.

LIFE is a team sport!”


“Great stuff Benj!! I think a lot of folks are struggling with this right now. Keep fighting the good fight!”


Thanks for this one, Benj.
You are consistently posting really GOOD stuff!
I am grateful.


Really liked this one, Benj. I’m at a tire tread startup in Durham and really feel this analogy.