CEO Refuel By System & Soul



Arrive busy.

Leave ready.

Hang for a day with CEOs who get it and leave with a new move for
Monday. Led by Emmy-winning storyteller Derrick Mains and serial
entrepreneur Benj Miller.

Reserve your seat

$500 off with code EARLYBIRD through May 31.

Date 

Wed. July 30, 2026

Leads Generated

30 CEOs

Host City

Atlanta, Midtown

You're carrying weight. Not the fun kind. The kind that shows up in the quiet moments. The kind the business you built keeps handing back to you, asking you to hold it a little longer.


You don't have time to think. Too many problems, too few of the right ones. A calendar full of meetings about the thing, but no time spent on the thing itself.


 You need a day. Not a pep talk or tactic. A day where somebody holds the weight with you while you name it out loud and make a way to set it down. 

Not a conference.

Not a keynote.

Eight hours, three acts. 

You'll leave with something concrete to try on Monday. Not five things. One. 

Name it.

A short diagnostic so you can see, on one page, what's actually broken. Most CEOs find out it isn't what they thought.
 

Reframe it.

Derrick walks you through the old playbook we were handed, and why it's failing. You'll leave with a different lens on work.

Test it.

You bring one real thing from your business, pressure-test it with peers, and leave with something to try Monday. Not five things. One.
You'll leave with

No binder.

No Homework.

One move to make. 

i. A clearer read on what's actually stealing your energy.


ii. One broken thing you're going to fix first, mapped on paper.


iii. A handful of CEOs whose numbers you now have.


iv. The feeling you forgot you could have about your own company.

Two people you want in 

your corner.  

Atlata, Mindtown. (3)

HOST

Benj Miller

10-time founder · Head Coach, System & Soul 

The guy who walks into your leadership meeting, points at the elephant, and then explains that you've been feeding it Cheetos for three years. Known for straight talk with humor. You'll feel roasted, oddly encouraged, and clear on what to do next.
Atlata, Mindtown. (4)

CO-HOST

Derrick Mains 

Emmy-winning storyteller · #1 Vistage Speaker 2024

Two decades rebuilding how companies think and operate. The first person most CEOs meet who can show them how to actually move the business off the 75-year-old management playbook, and onto something that works for real humans.
 
 
 
Think of it as a day with the two people you'd most want to talk to about what's really going on, plus a room full of peers who are in your shoes.
 

 

 

 

An honest filter. 

Read it, then decide. 

 

For CEOs who

Run seven-figure-plus companies.

Feel the weight.

Want to be challenged, not just validated.

Want to work on the business, not just in it.

Not for

Operators looking for tactics.

Leaders who want to sit back and observe.

Anyone unwilling to question how they lead today.

People who came for the lanyard.

The Details

 

When                            July 30, 2026 8am to 4pm ET

 
Where                           1230 Peachtree St NE
                                       Atlanta, GA 30309
 
 
 Who                              Invite-only - 30 seats
 
 
 Cost                              Via registration · use EARLYBIRD for
                                        $500 off (through May 31)
 
 
 Led by                          Benj Miller (System & Soul) & Derrick                                                   Mains (The Process Fixer) 
 
 
 
 
 
 
Atlata, Mindtown. (2)
Atlata, Mindtown. (5)
Atlata, Mindtown. (6)
Atlata, Mindtown. (7)

Leave lighter.

Thirty CEOs. One room. One day. If you're on the fence, call us. A day like this lands different when you come knowing what you want out of it.

Reserve your seat

 

$500 off with code EARLYBIRD through May 31.